Exploring Colombia’s Creative Ecosystem

Colombia’s cultural exports are well known to many of us, from the hit telenovela Ugly Betty—with nearly 20 local-language versions—to the music chart dominance of artists like J. Balvin, Maluma, and Karol G.

Colombia’s creativity boom: Creative industries have become a driver of Colombia’s economy. In 2021, the Center for Strategic and International Studies estimated that Colombia’s creative industries accounted for 3.4% of gross domestic product—part of the estimated $414 billion in global economic impact from global Screen Production (2019). And greater creative sector activity drives growth in other sectors, like tourism and information and communication technologies.

Panel Discussion: In partnership with the organizers of the Bogotá Audiovisual Market (BAM)—the country’s largest content-buying event—the U.S. Chamber’s Global Innovation Policy Center hosted a virtual discussion on how intellectual property protections have fueled Colombia’s creative industries, as well as how these industries support the local and national economy.


  • Silvia Echeverri – Promotion and Film Commission Director, ProImágenes
  • Julie Anglin – Vice President, Latin America Policy, Motion Picture Association
  • Ana Piñeres – Chief Executive Officer, CMO Productions/ASOCINDE


  • Simón Ramón – Senior Investment Officer, InvestinBogotá


  • Tyler Crowe – Manager, International Affairs, Global Innovation Policy Center 

Going further: Hear from GIPC’s Tyler Crowe to hear insights about how Colombia’s creative industries have been supported by baseline intellectual property protections—as well as how further changes can drive greater growth and digital transformation.

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